A recent poll done by popular site Mashable stated that more people are looking things up with their phone apps than searching the web itself. But why? What makes mobile apps and media tablets so favorable? And why are the business professionals at the forefront?
The Rise of Mobile
In an article from 2010, Gartner put mobile technology as the second best strategic technology trend that would have a huge impact on business within the next three years; in fact, the only thing that beat out mobile technology was that of cloud computing, which in itself allows for the mobile technology to be such a hit.
The introduction of the smartphone was primarily a device for the business elite to use to check emails and keep in touch with the office, which was the same trend that was started by their use of cell phones. Both mobile platforms from Apple and Google demonstrated that smartphones need not be a tie to the office, but to home and even social media.
The recent price drop for the HP WebOS tablet should signify that tablets will also continue to rise in both professional and personal capacity. Thanks to the iPad, users can surf the net, read books or articles, send email, watch videos, and listen to music while sitting in a coffee shop or the library. Tablets are also being seen as a tool for business in terms of presentations shown simply and without hassle.
Benefits of Mobile Technology
What are some of the benefits involved with mobile technology? Some professionals may see it as just another way for people to goof off by spending more time on Facebook or by playing video games, but the connection of mobility, business, and devices is a simple one.
Mobility is the number one reason that smartphones, tablets, and laptops have been and still are so popular. Employees no longer need to be stuck at their desks; in terms of emergency, employees are still able to be productive while at home caring for a loved one.
Mobile technology is only likely to continue to grow as society moves more and more towards not being shackled to a desk while on a computer.
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David G. Peterson is a business consultant and author of Handling the Remedy. He has extensive international experience managing projects and operations for large financial institutions. He has worked in North America, Europe, Middle East and Asia skillfully managing business and technical requirements, core systems enhancement and support, merger and acquisition integration's, business process reengineering, off-shoring and outsourcing.